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An Ad Guy's Favourite Album Art

Tue, 30 Nov 2021 02:59:00

I’ve always loved music. I even consider myself a bit of an audiophile. To me, recorded music is a piece of total art, made complete by performance, an exploration of lyrics, recording techniques and of course album artwork. Album artwork has changed a lot over the last 20 years as we’ve moved away from buying albums to purchasing singles to streaming. With the resurgence of vinyl, we’ve once again started to appreciate the wholistic experience of published music. When done right, album artwork can become something greater than the music itself. Herein is a list, in no particular order, of an ad guy’s view on the greatest album covers of all time.

Pink Floyd. The Dark Side of the Moon.

From an iconography and branding standpoint, TDSOTM is probably the single greatest piece of album art out there. Pink Floyd created a logo for a generation, and a t-shirt design that transcends the album itself, representing fashion and aesthetics even today. The refracted light coming through a prism has become synonymous with Pink Floyd, and has taken a simple science experience and made it into a universally accepted allegory for all that is cool. Trends come and go, but The Dark Side of the Moon endures, just like it’s record breaking 950+ weeks on The Billboard Charts. 

The Beatles. The White Album.

Absolut, Heinz and Coca-Cola have all played with the idea of absence of brand, removing their iconic shaped packaging from an ad to demonstrate presence via said absence. The Beatles self-titled LP, also known as The White Album for obvious reasons, set the standard for minimalist, absence-driven design. Clean design, bold brand statements, confidence - everything that we embrace today in brand design and expression hit the shelves in 1968. Even the skewed alignment of their name on the flat white background creates an interesting, contrasting effect to the eclectic, complex and experimental tones of the music contained within. Creative tension at its finest. 

NWA. Straight Outta Compton.

In the 1970’s, brilliant artists like Stevie Wonder and Marvin Gaye explored urban themes and the racial divide with their albums Innervisions and What’s Going On. These were complex, inward-looking pieces of poetry, inviting the listener into the homes of African-American families. In the 1980’s, NWA chose to address similar issues, except no via hospitality but via terror. Straigh Outta Compton throws the listener to the ground, while Eazy-E shoves a pistol in their face, let them know exactly wha they've gotten themselves into. Truth in advertising, indeed. I was in high school when this album came out, and tracks like Fuck The Police didn’t get a lot of radio play. However, everyone in my high school knew this album, knew the songs, and knew the lyrics. There was no Internet, no radio airtime, MTV didn’t have this on rotation. But this album was everywhere.

Led Zeppelin. Zoso.

No matter what you brand yourself as, your audience is going to find a way to make it their own. They’ll shorten it, they’ll rename it, they’ll mock it, they’ll idolize it. Coca Cola became Coke. Pink Floyd became Floyd. Bruce Springsteen became The Boss. Apple Macintosh became Mac. Kentucky Fried Chicken became KFC. Led Zeppelin IV became Zoso.

That was never the intention. In fact, Zoso was derived from calligraphy-style caricatures created by Jimmy Page for the album’s inner sleeve artwork, but yet somehow it stuck. So much that eventually the record label started printing the Zoso symbol on the front so that people looking for it, knew that they found it.

Beastie Boys. Licensed To Ill.

The ultimate fuck you to corporate America, three teens from Brooklyn took everything their parents valued (business, careers, leisure, travel, life) and smashed it against the side of a cliff. To drive the point home, if you look closely, the ID tag on the plane’s faring reads 3MTA3, which is a mirror image of EAT ME. What better way to say fuck you than fuck you? If you thought that an airline disaster was a hell of a way to shock your parents, then I won’t tell you about the 20 foot tall hydraulic penis that they used as a stage prop for their 1988 tour in support of Licensed To Ill. 

As artwork, this album cover symbolized everything about generational gap and rebelling against your parents. As an album, it was even more. People say not to judge a book by its cover. In this case, they are wrong.

Apparently, the giant stage penis is still around, btw. Ad Rock lamented recently that funny as it seemed at the time, in retrospect it’s an embarrassment that has had them “paying thirty years’ worth of storage locker fees in New Jersey for a 5-foot-by-5-foot dick in a box.” Testament that teenage rebellion is a moment in time and Licensed to Ill was definitely that moment. 

Black Sabbath. Paranoid.

The film transfer effect of the pink leotard warrior normalized randomness, mistakes, and aesthetic ambiguity, made popular by the Lomography movement and Instagram. The album was initially supposed to be called War Pigs, and in that context the pink-clad, sword wielding soldier makes total sense. However, the label thought that Paranoid was a much more acceptable way to get on the shelves of record stores, so they made the change without consulting with the band. At first upset, once the record became a hit, they all embraced its randomness. Today, film transfer effects find their way into Supreme lookbook spreads but in 1971, Ozzy and Co. inadvertently put it out there as a way to throw their finger up at war.

Joy Division. Unknown Pleasures.

If you want to make a 40-something pause and remember a time when they were 20 years younger and 30 pounds lighter, show them the cover to Unknown Pleasures. As iconic as The Dark Side of the Moon for people 10 years older, this minimalist landscape of heartbeats beating out of synch, has made its way to countless black t-shirts and wall posters. Style, iconography and branding for an entire generation, both organic in its idea yet mechanical in its execution, the contrasts are perfect. 

Blink 182. Enema of the State.

There’s so much wrong here, yet you can’t really place your, ehm, finger on it. It’s like looking at an American Apparel ad from the 2000s. You kinda liked it, yet you weren’t certain whether you were looking at an advertisement or pornography. Or both. Enema of the State makes you uncomfortable. Or aroused. Or embarrassed. Something. 

The Clash. London Calling.

Sometimes generations blow up a previous era by rejecting it. The Clash blew up the previous generation by amplifying it. The London Calling album cover is a cover version of Elvis’ 1956 eponymous debut. If Elvis made an entire generation uncomfortable with his provocative gyrating during live shows, The Clash took that idea a step further and just smashed the fuck out of it. The Clash took a lot of musical cues from rockabilly artists of Elvis’ time, but made it louder, shorter, grittier and punkier. Just like the album artwork for London Calling.

Drake. Views.

When we talk of iconic album art, just like icons, they’re something to behold. Drake’s Views artwork is iconic for the social media generation. Fans didn’t idolize it, fans interacted with it. People learned how to use Photoshop in order to create memes, crop photography, they discussed architectural proportions, put themselves into the art, placed Drake into their own photos. Few artists can boast this type of user engagement like Drake. And his new album, Certified Lover Boy, is no different. 

Everything But The Girl. Walking Wounded.

Walking Wounded, intended or not, looked like it was a Japanese import album, despite it being a domestic release. Which is kinda brilliant, and chronicled aptly in Alphaville’s Big in Japan. It’s sort of like naming your debut album Greatest Hits. Sometimes a brand has to appear like it’s huge internationally in order for it to be respected locally. In Russia, there’s a home appliance brand named BORK. Everything about its name, brand and packaging seems to suggest that it’s a German import. However, looking closely, you quickly discover that everything is locally produced. When bands made it big, they’d often release international versions of their albums. For a collector, getting a Japanese printed import of vinyl was always something rare and always more valuable. In this instance, Everything But The Girl created that same feel. But domestically.

Funkadelic. Maggot Brain.

In advertising, we talk about great creative having tension. Tension draws interest. It forces people to look. And to feel. Funkadelic’s Maggot Brain is raw tension. It’s both beautiful and wrong. It’s a mix of fashion and phobia. Elation and death. Joy and terror. Also, Maggot Brain the song has one of the greatest, moodiest, LSD-fuelled extended guitar solos in the history of modern music. Check it out. 

Green Day. Dookie.

The Beatles used white on white design as a contrast to their allegorical, diverse, layered, complex recordings. Green Day used an intricate, caricature-driven Mad Magazine fold-in opus as a cover to their three-chord ditties about lethargy and masturbation. That’s the kind of irony that you don’t find on an Alanis Morrissette song.

Rolling Stones. Sticky Fingers.

In many ways, this album artwork is an agency’s dream. The story goes that The Rolling Stones sent a letter to Andy Warhol asking him to design an album cover. No brief. Full creative freedom. In response to that, Warhol photographed the bulging penis of a hanger-on at his Factory studio in New York and sent that off to Mick and the boys. What did they do? They slapped a real-life zipper on the album and released it as is. No talk of making the logo, or anything else, bigger.  

Bonus: The Worst Album Artwork. 

Billy Joel. Glass Houses.

In agencies, we often joke about lazy ads where the agency chose to simply “shoot the brief” with no effort made at creativity. Well, here’s exactly that. The album is called Glass Houses. And here’s a photo of Billy Joel. In front of a glass house. Throwing a stone. Get it? 

view more - The Influencers LP/AD, Tue, 30 Nov 2021 10:42:30 GMT
Flat 501 - 503, Mega Trade Centre, 1 Meiwan Street, Tsuen Wan. Hong Kong
TV games console, Joysticks, Interactive TV games, Electronic hand held games and toys, Electronic dictionary, Translators, Bluetooth and remote control products
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Trading Company
Blackgates Court, Tingley, Wakefield, United Kingdom, United Kingdom
Bridal Tiaras, Handcrafted Tiaras, Wedding Albums, Photo Frames, Guest Books, Bridesmaid Tiaras
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Attractive packaging, High-grade pictorials, Books, Magazines, Art cards, Greeting cards, Notebooks, Albums
141 Qijiguang Road, Economic Zone, Yiwu City, Zhejiang Province. China
B3-1-302, Hong Kong Garden, 16 Gutian Road, Qingdao, Shandong Province. China
Handicraft products, Including photo frames, Albums, Boxes, Speaker boxes, Stationery, Toys, Kitchenware
Pengnan Industrial Zone, Waisha Town, Longhu Dist.,Shantou City, Guangdong Province,China
Holiday decorations, Toys, And arts and crafts
Qiaotouwang Industry Area, Chengjiang, Huangyan, Taizhou City, Zhejiang Province. China
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D2 Chengdong Industrial Area, Longgang Town, Cangnan County, Wenzhou City, Zhejiang Province. China
Christmas decorations, Halloween decorations, Easter items, Carnival items, And other craft and stationery products
Yayuan Industrial Zone, Nancheng District, Dongguan City, Guangdong Province. China.
Notebooks, Gift boxes, Albums, Photo frames, Shopping bags, Notebooks sets, Calendars, Picture books, File folders
G-1 Chengdong Industrial Zone, Longgang Town, Cangnan County, Wenzhou City, Zhejiang Province. China
Mould pressing machines, Rewinding machines, Coating machines, Composing machines, Stripping and rewinding machines, Cross-cutting machines and relevant goods
Songxia Industrial Park, Shangyu City, Zhejiang Province. China
86-575-2668632, 2668624
Various kinds of notebooks, Diaries, Agendas, Address books, Photo albums, Paper pads and paper file folders
940 West Yanjiang Road, Longgang, Cangnan County, Wenzhou City, Zhejiang Province. China
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Suite A6, 6/F, Zhongshan Tiandi, 416 East Zhongshan Road, Ningbo City, Zhejiang Province. China
86-574-87730128, 87722986, 87722830
Photo albums, Notebooks, Rulers and organizers
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86-591-87727938, 87728738
Various diaries, PP and hardcover notebooks, Photo albums and PP office items
Dongyuan Industrial Zone, Yiwu City, Zhejiang Province. China
Gift boxes, Paper stationery, Paper bags, Photo frames, Printed pictures and books
No. 918, Taoyuan Road, Xinshi Street, Jinhua City, Zhejiang Province, China
Notebooks, Paper photo frames, Gift bags boxes), Paper boxes and music boxes paper)
Yuewang Town, Taicang City, Jiangsu Province. China
86-512-53303900, 56567903
Papers, Such as Xuan paper, Leather paper, Colored paper and special paper
No. 295, Jingfa Road, Yiwu Economic & Trade Development Zone, Yiwu City, Zhejiang Province. China
Photo album, Notebook, Stationery, Photo frame, Album
6/F, Building 2, 215 Yuehua Road, Huli District, Xiamen City, Fujian Province. China
CD poly sleeves, CD mailers, CD carrying cases, DVD carrying cases, Laptop cases, Aluminium CD boxes, CD leather boxes, Various crystal clear wrapping bags, Various aluminium boxes, Various leather boxes
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Inkjet matte coated paper, Inkjet glossy photo paper, Inkjet proofing paper, Inkjet canvas, Inkjet silk, Inkjet transfer paper for T-shirts, Inkjet tattoo pasters, Inkjet CD stickers, Inkjet name card paper, Prism interferometers, Corner cube prism
Bldg 30, Tongde Street, Zhongxin Village, Juzhou Industrial Park, Shijie Town, Dongguan City, Guangdong Province. China
Boxes, Picture frames, Photo albums, Office supplies, Wedding albums, Organizers and leather goods
2/F,No.145 Chengzhong North Road,Yiwu,Zhejiang 322000 China
Notebooks, Spiral books, Address books, Photo frames, Photo albums, Pads, Stationery gift sets, Gift boxes, Gift bags, File folders and others
Yang Qiao Industrial Park, Nan Yue Village, Long Gang Town, Long Gang District, Shenzhen City, Guangdong Province. China
Manufacturer of personal organizers, Umbrellas, CD cases, Card cases and other PVC products
31 Longxi Road, Liwan District, Guangzhou City, Guangdong Province. China
Packaging boxes, Packaging bags, Stylebooks, Brochures, Posters, Painting albums, Calendars, Notebooks, Greeting cards, Good luck wraps
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Paper boxes, Paper bags, Playing cards, Cuff bottoms, Paper cups
Room 509, Yinhe Building, 35 Changchun Road, Ningbo City, Zhejiang Province. China
Stationery items, Including pens, Pencils, Highlighters, Notebooks, And photo albums, And flashlights and tool sets
No. 1 Industrial Park, Puxin, Shipai Town, Dongguan City, Guangdong Province. China
PE, PO, PP, BOPP, PVC, PET and PP shrinking bags, PP album inner pages, Shopping bags, All sorts of plastic bags, Finished albums, Gift boxes and paper boxes
105 National Highway, Zhongcun Town, Panyu District, Guangzhou City, Guangdong Province. China
Scrapbooking, Paper bag, Gift box, Book printing, Photo album, Label, Stickers, Tag, Gift card
D403, Yuetong Building, Meilong Road, Longhua
USB flash drives and computer peripherals
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Lijia Town, Wujin District, Changzhou City, Jiangsu Province. China
86-519-6234958, 6235789
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Zhejiang Aide Color Printing Co., Ltd.
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No.532 Xicheng Road, Yiwu, Zhejiang, China
Photo albums, Calendars, Greeting cards, Envelopes, Catalogs, Packing
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Photo albums, Place mats, Note books, File folders, Ruler sets and garbage bins, Wedding albums
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Zheng Zhong Xing Science & Technology Industrial Park, Dong Yixiang, Park Road, No.22 Zone, Bao An District, Shenzhen of China.
Voice Gifts, Electronic Controller
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Stanhope House, The Green, Slingsby, York, North Yorkshire, United Kingdom
Label Material, Environmentally Friendly Products, Self-Adhesive
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Notebook, Journals, Picture album, Lamp shade, Picture frame, Weeding sets, Wrapping paper, Jewellery box, Envelope, Animal design pipe, Water tobacco pipe, Bubbler, Wine glass, Decoration items
Industrial Zone,Guba East Village,Shawan
Gifts, Promotional items, Daily necessities and novelties products, Home supplies, Stationery
Sunteeming (H. K.) Company Limited
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Unit 2, 15 / F. , Wai Ching Commercial Building, 77 Wai Ching Street, Yau Ma Tei, Kowloon, Hong Kong
Box, Notebook, Folder, Photo Ablum
3/F, Building 15, Asia Industrial Park, North of Huawei Base, Bantian Village, Buji, Shenzhen City, Guangdong Province. China
86-755-89602609 89602613 89602612
Wallets, Passport bags, Business card holders, Storage cases, Photo frames, Jewelry cases, Cosmetic cases, Document holders, Leather notebooks
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420 545 244 368
Leather goods, Office supplies, Stationery, Promotional items, Photo albums, Leather bags, Corporate gifts, Incentive awards
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Aluminum photo frames and photo albums
Mason Albums Limited
Unit 1, Grey Street, Denton, United Kingdom
44-0161-336 2002
Photographic Albums, Menu Covers, Hotel Folders
Tanghou Industrial Park, Shishi City, Fujian Province. China
3D notebooks, Photo albums, Folders, Correction tape and toothbrushes
Rm. 706, Century Centre, 44-46 Hung to Rd., Kwun Tong, Kowloon. Hong Kong / China Fatory: Nam Po Paper Products Fty., Xia Keng Guan Ly Qu, Nam Po, Sheung Ping, Dong Guan, Guang Dong, China
Blank envelope, Wallet envelope, Pocket envelope, Windowed envelope, Red pocket, Self-sealed envelope, CD sleeves, Paper bag, Gift bag, Paper box
102, #1, Zeng Jia Xiang, Zhong Shan 4 Road, Yue Xiu District,
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Room502,No585,Peng Jing Building Ji Chang Road Bai Yun District Guangzhou China
Photo albums, Paper gift boxes
Jalan Andong 88X, ; Ubud, Bali, Indonesia
Albums, Address books, Journals, Pocket books, Stationery, Handpainted cards
Baotun Industrial Zone, Houjie Town, Dongguan City, Guangdong Province. China
Color boxes, Manuals, Catalogs, Suspended cards, Posters, Gift boxes and food boxes
Max Tobin & Associates
17 Levonia St, ; Auckland, New Zealand
64 9 845 8250
Agent for market advise Oceania, New Zealand
Yiwu Hongyun Trade Co., Ltd
Trading Company, Agent
Rm306, Unit3, Building10, Shiyuan District, Yiwu, Zhejiang Province, China, Yiwu, Zhejiang, China
Photo Album, Photo Paper, Gifts, Crafts
Liutang road ,BaoAn District ,Shenzhen
Digital photo frames, GPS, MP3 and MP4 player
Corporation/Limited Liability Company
Lielahdentie 1, Helsinki, Finland
8 / 4 Moo 2 Tambol Hangdong, Amphur Hangdong, Chiangmai, Thailand
Mango Wood, Mulberry Paper, Computer Hardware, Furniture
RAZA Exclusive Hides
Trading Company
Barany 6448, Arguello, ; Cordoba Capital, Cordoba, Argentina
0054 3543 426907
Leather, Cowhide rug, Tile rugs, Puff, Leather decoration items, Leather goods, Leather raw materials
Artha Nadi Gallery
Jalan Gunung Batok No 200, ; Denpasar, Bali, Indonesia
62 361 7425594
Recycled paper, Photo album, Handicraft
Liaoning MEC Group Co., Ltd.
Manufacturer, Trading Company
28 / F, World Trade Center, 25 Tongxing Street, Dalian, Liaoning Province. China, Dalian, Liaoning, China
Paper Bag, Gift Bag, Shopping Bag, Paper Box, Gift Box, Auto Maintenance
Kengbian, Chengguan Town, Tiantai County, Zhejiang Province. China
Room 08, 7 / F, Witty Commercial Building, 1a-1l Tung Choi Street, Mongkok, Kowloon, Hong Kong
Computer Accessories, Auto Parts, Auto Filters, Bluetooths, Photo Album, Photo Frame, Umbrella, Auto Accessories
No 25 Bomei, Humen, Dongguan, Guangdong, China, ; Dongguan, Guangdong, China (Mainland)
86 769 8352861
PVA mop, Suction block, Magic towel, PVA chamois, Window wiper, Cotton mop
Daniel Bandura I.N.C.
Szczesliwa 5\18, Bydgoszcz, Kujawsko-pomorskie, Poland
Auto Accessories
Opportunity Knocking Ltd
PO Box 45335, ; Te Atatu Peninsula, Auckland, New Zealand
64 9 8343514
Christmas, Craft, Automotive, Photo albums, Promotional
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Corporation/Limited Liability Company
Block 1, Lot 1, R. Garcia St. , Corner Quirino Highway, Bankers Village II, , Caloocan City, Philippines
Gifts And Crafts, Housewares, Lawn And Garden
Jedi International, Ltd.
Trading Company
111 Moo 3 Baan Santonhaen, Tambon Maekhu, ; Amphoe Doi Saket, Chiang Mai, Thailand
66 1961 0600
Bamboo garden umbrellas, Paper parasols, Mulberry paper products such as folding fans, Hand fans, Lanterns, Note books, Albums, Ceramics, Candles, Wire art, Jewellery, Cotton, Silk, Textiles, Apparel
Indonesia Handycraft Center
LLC (Ltd Liability Corp)
Jl. Batu Tulis No 23 Rt 014 Rw 03 Condet, Jakarta, Jakarta Raya, Indonesia
Teak Products, Such As Teak Wood House, Teak Doors, Gazebo, Wall Partition, Window Handy Crafts, Souvenir, Furniture, Handicrafts
Room 601, Building 15, Longshengli, Lianhuawucun, Xiamen City, Fujian Province. China
Photo frames, Gifts, Porcelain products, Hardware machines
Envon Corporation Limited
Rm 204, 2 / F, Kwong Kin Trade Centre, Hong Kong
Metal Waste, Recycling Products
Sattarov i K ltd
Manufacturer, Trading Company
Dn. Distr. Dniepropetrovskk. Libknechta 13, Dniepropetrovsk, Dn. Distr. , Ukraine
Heated, -Towel-, Rails, From, Stainlees
1-96, Lai-Kan Liao Industial Dist.,, ; Chiali, Tainan Hsien, Taiwan, TW, Taiwan
PVC, PP cutting mat, Flooring
Lacquer MinhTam
So2-hang Bong-hoan Kiem, ; Hanoi, Vietnam, Vietnam
84 4 8289907
Trading Company
Kalbadevi Road, ; Mumbai, Maharashtra, India
91 22 9323598733
102, Avanti Chambers, Behind Express Hotels, Alkapuri, , Baroda, Gujarat, India
Satinless Steel, Tubes, Pipes, Welded, Seamless
Trading Company
W18th Avenue, Antwerp, Belgium
32-3-231 95 30
Film faced plywood, Commercial plywood, Photo frame, Photo album, Basketry, Crafts and gifts
No.9 Shandong Road, ; Qingdao, Shandong, China (Mainland)
86 0532 85812261
Plywood, Filmfaced plywood, Blockboard, Particleboard, MDF, Parquet, Platform, Photo albums, Wicker baskets
2f., No.1-2, Tianan Industry, Huli, Xiamen, China, Xiamen, Fujian, China, ; Xiamen, Fujian, China (Mainland)
86 598 8217232
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Yixing China, ; yixing, Jiangsu, China (Mainland)
86 0510 7738977
Birch plywood, White Obeche plywood, Okoume plywood, Blockboard, Decorative board, MDF
Individual (Sole proprietorship)
214 / 54-55 Chiangmai-Hangdong Rd. M. 5 A. Muang T. Maehere Chiangmai 50100 Thailand, Chiangmai, Chiangmai, Thailand
Mulberry Paper, Paper Products, Fabric, Local Decoration, Card
204,2nd Floor, VIP, Plot No-01, Lsc-02, Patparganj, IP Extension -110092, ; Delhi, Delhi, India
91 011 22775821
Leather products, Textile, Fabric products, Imitation, Beads, Handicrafts, Handlooms, Wooden, Ceramic, Key rings, Novelties, Gift items, Oil paintings and others
204, 2nd Floor, Vardhman Indraprastha Plaza, Plot No-1, L. S. C.-2, Patparganj, IP Extn., Delhi, Delhi, India
Leather Products, Textile, Fabric Products, Imitation, Beads, Handicrafts, Handlooms, Wooden, Ceramic, Key Rings, Novelties, Gift Items, Oil Paintings
Individual (Sole proprietorship)
Sagitario Mza. B. No. 7 Col. Zodiaco, Cuernavaca, Morelos, Mexico
Audio, Lighting, Video, Photo, Party Souvenirs
LLC (Ltd Liability Corp)
Yaksu, Seoul, Seoul, South Korea
Poto Studio, Poto Studio System, Camera Accessories, Camera, Photography, Photo
Hope Trade Co., Ltd
Xicheng Industrial Zone, Dongyang, Zhejiang, China, ; Dongyang, Zhejiang, China (Mainland)
86 579 6880998
Photo album, Scrapbook, Photo frame, Garment, Shoes, Toy
Flat , 11/F Cheerful Comm. Bldg, 116 Ma Tau Wai Road, Hunghom, ; Hong Kong
852 2363 2825
prime intertrade
Corporation/Limited Liability Company
Althaustrasse 30, Spreitenbach, Aargau, Switzerland
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